Your next hire doesn't need a desk.
Jenna is an AI assistant for residential real estate. She follows up with every new lead, reactivates the database you haven't touched in months, and handles the CRM busywork — for solo agents and for entire teams.
Integrates with the CRM you already use
- + more
Leads go cold while you're at a showing.
Leads go cold in minutes, not days
You're at a showing, on a call, or driving. By the time you reply, the lead has already talked to someone else.
Your database just sits there
Hundreds of past inquiries and old contacts, all of them worth something — and none of them getting a message this month.
An ISA is expensive and slow to ramp
Hiring, training, scripts, salary, turnover. Most agents need the coverage long before they can justify the headcount.
Meet Jenna
She texts your leads like a great assistant would.
Jenna reaches out within minutes, asks the questions you'd ask, and keeps the conversation going until there's an appointment on the calendar or it's time for her to hand things off to you. She sounds like a person because she's built to work like one.
- She works inside the CRM you already use — nothing to migrate.
- She doesn't need onboarding, scripts, or a training period.
- She doesn't take PTO, and she answers on Sunday night.
Jenna
Assistant · Bennett Group
For team leaders, she scales the whole team's follow-up.
Lead routing and distribution
She hands each new lead to the right agent on your team, in the order you decide, and stays on it until there's a real conversation.
Visibility into work getting done
See what's being followed up on across the team, so you know nothing falls through the cracks.
Database reactivation at team scale
She works your whole shared database steadily in the background and surfaces the people who are ready to move.
And if it's just you? She's the ISA you can't hire yet.
For agents doing 5–20+ deals a year without a full-time assistant, Jenna covers the follow-up you don't have time for — the second showing, the six-month-old inquiry, the lead who went quiet. You keep the relationships; she keeps them warm.
How she gets to work.
Step 1
Connect your CRM
She plugs into the system you already use. No migration, no rebuild.
Step 2
She starts following up
New leads get a reply in minutes. Old leads get a reason to answer again.
Step 3
She books calls and updates your CRM
Appointments land on the calendar and every note is written back automatically.
Step 4
You show up to the appointment
That's the whole job on your side.
BEYOND FOLLOW-UP
Most agents work leads in the order they came in. Not the order they're actually ready.
She knows who to call first.
It's not just what a lead tells her. She's watching for the signal in the noise — the quiet moments that usually come before someone's ready — so the contact worth calling today doesn't get buried under the one who just happened to email you first.
Listen
She picks up on what a lead says, and what they don't.
Look Closer
She watches for the quiet signals — a life change, a new job, a shift in plans — the kind of thing that usually means someone's getting closer to a move.
Rank
Your whole database, reordered by who's closest to ready.
Surface
The right contact shows up before you'd have thought to look.
You stop guessing who's ready. She already knows.
You didn't lose that deal to a better agent. You lost it to a faster reply.
Somewhere in your database right now is a lead who stopped waiting on you — and started answering someone else.